Trade/Industry Press

Kim, D.D.E. (2022). You Just Started a New Job and the Senior Data Scientist is Leaving. Now What? Towards Data Science.

Kim, D.D.E. (2022). Next Frontiers in Entertainment Data Science: Beyond What and When, to How We Think and Feel. Towards Data Science.

Kim, D.D.E. (2021). Transitioning from Social Science to Data Science: What You Know and What You Should Know. Towards Data Science.

Kim, D.D.E. (2019). Perspective | Seeking Ourselves Onscreen: How People Respond to Movie ‘Personalities’. DEG – The Digital Entertainment Group.

Peer-Reviewed Articles

Kim, D.D.E. (2022). Enough Drama and Horror IRL: How the COVID-19 Pandemic Changed TV Consumption. Journal of Media Business Studies.

Kim, D.D.E. (2021). Drawn to the Screen by Who We Are and Who We Aspire to Be: Brand-Self Congruence Differences in Movie Preferences. International Journal on Media Management.

Kim, D.D.E. (2020). The Search for Pleasure and Meaning on TV, Captured In-App: Eudaimonia and Hedonism Effects on TV Consumption as Self-Reported via Mobile App. Journal of Broadcasting and Electronic Media.

Kim, D.D.E. (2018). My hero, your aggressor: Differences in perceptions of news media brand personality. International Journal of Communication.

Kim, D.D.E. (2018). Demographic differences in perceptions of media brand personality: A multilevel analysis. International Journal on Media Management.

Kim, D.D.E. (2017). A Unified Measure of Media Brand Personality: Developing a Media Brand Personality Scale for Multiple Media. International Journal on Media Management.